Build. Scale. Get paid.
No drama.
Primer is the payment infrastructure built for digital content platforms, giving you the freedom to optimize approvals, delight customers, and scale seamlessly, so you can focus on building great products, not managing payments.
Payments are integral to your product experience
For digital content platforms, payment performance shows up directly in retention, churn, and lifetime value. With a single layer to route, retry, and monitor payments, Primer helps you improve recovery rates, protect recurring revenue, and keep payments aligned with how your product evolves.
Build resilience into your payment stack
A single processor is a single point of failure. Primer makes it straightforward to add redundancy by integrating and managing multiple processors through a single API.
A checkout that fits your product experience
Design and adapt payment journeys that feel native to your product, support local methods, and minimize friction for users.
Reliability for recurring payment flows
Primer protects recurring revenue by handling retries, switching processors when issues occur, and keeping credentials current with network tokens.
Unlock new markets, fast
Localize payments, connect to new processors, and optimize approvals, retries, and fraud prevention using no-code workflows.
Stop fraud before it impacts your revenue
Connect to leading fraud tools and apply dynamic risk rules in real time, blocking threats without adding friction to good customers.
The building blocks of your payment stack
Every tool you need, all working together in one platform.
Checkout
Build a brand perfect checkout experience with a configurable, low-code builder that supports local payment methods across markets.
Vault
Securely store, capture, and update payment details with Primer’s PCI L1 vault, ensuring seamless future transactions.
Workflows
Build automated, no-code payment flows tailored to your business, optimizing authorization rates and fraud prevention.
Network Tokenization
Deploy processor-agnostic network tokens to reduce payment failures caused by expired cards.
3DS
Define when authentication is triggered and configure your ideal strategy across all processors in just a few clicks.
Fallbacks
Recover lost revenue by instantly reattempting failed transactions with another processor to improve conversion rates.
Monitors
Get alerted to anomalies or performance changes so you can act fast and stay ahead of issues before they impact revenue.
Observability
Gain real-time insights into your payment performance, provider efficiency, and optimization impact to drive profitability.
Reconciliation
Analyze fees and spot discrepancies across processors and payment methods, with automated settlement matching for complete clarity across every payment and currency.
Cost Insights
Get a unified view of every processor, scheme, and FX fee across all your providers. Spot leakage, benchmark providers, and reroute to protect your margin.
Global Accounts
Accept and hold funds in 20+ currencies, convert at more efficient rates, transfer funds with full control, and operate globally with complete confidence and control.
Real outcomes. Real impact.
We chose Primer because it combines enterprise-grade functionality with the flexibility and agility of a startup.
Gianluca Cassaro
Head of Growth, Simple.Life
Your AI teammate for payments
Primer Companion learns from billions of data points across your payment flow, lets you ask questions in plain language, surfaces what matters, and, with your permission, acts on it instantly.
